Paleteria La Michoacana has unveiled their latest offerings to the traditional “paleteria experience”. Headquartered in Modesto, California, PLM Operation’s bolis, cups and paletas can be found in thousands of retail locations across the country.
As a brand that stays true to its roots and embraces the Mexican culture, La Michoacana has released a consumer-first line of products that are dairy-free.
According to YouGov, Hispanics are more propense to be lactose intolerant compared to other ethnic groups. This was one of the biggest drivers for creating dairy-free alternatives for ice cream. “We want consumers to enjoy an authentic paleteria experience, so we have crafted products keeping dietary needs top of mind,” says Martha Gonzalez, Marketing Manager.
Coconut & Strawberries ‘N Cream
Dairy-free, pero flavor-full! We took out the diary but left all the things you love about our classic Coco and Fresas con Crema ice cream bars. And did we mention the real fruit chunks? Y U M.
· No High Fructose Corn Syrup
· No Artificial Flavors
· No Artificial Colors
· Fruit Chunks
· Above all, a true #PaleteriaExperience
In addition to the new dairy-free variety 6-count pack, PLM has made their previous dairy-free limited edition Piña Colada and Horchata with Strawberries flavors permanent (due to popular demand).
About La Michoacana
Paleteria La Michoacana produces and distributes paletas, CoolStix™ (traditionally known as bolis), and other frozen novelties, delivering an authentic paleteria experience at home or on-the-go. La Michoacana has the strongest brand recognition among Mexicans and Latinos—for these consumers, the brand logo brings instant nostalgia and memories of their paleteria experiences with those that matter the most.